Pricing

Clarity before commitment

Upstream is designed for individuals and organisations that want to make the structure behind their targets explicit before numbers carry weight.

Plans are based on the number of active targets held at any one time.

Examine a target

View plans below

How plans are structured

Upstream does not limit features.

It limits the number of active targets held at any one time.


This reflects how much structural complexity an individual or organisation is managing — not how much they can store.


Archived targets remain available at all times.

Plans

Monthly

Annually

Save 25%

Individual

Clarity starts with one.

£16 / month

For personal use

Manage your own targets with clarity and structure

Supports up to 15 active targets

Get started

Starter

Get everyone thinking the same way.

£61 / month

For small teams

Align around clear, well-structured targets

Supports up to 50 active targets

Select plan

Growth

Structure across teams, not just within them.

£175 / month

For growing organisations

Coordinate multiple teams and priorities

Supports up to 150 active targets

Select plan

Enterprise

Clarity at scale.

£525 / month

For complex organisations

Operate at scale with clarity and consistency

Supports up to 500 active targets

Select plan

Custom (POA)

Designed around you.

For tailored setups

Design a structure that fits your organisation

Contact us

Plans

Monthly

Annually

Save 25%

Individual

Clarity starts with one.

£16 / month


For personal use

Manage your own targets with clarity and structure

Supports up to 15 active targets

Get started

Starter

Get everyone thinking the same way.

£61 / month


For small teams

Align around clear, well-structured targets

Supports up to 50 active targets

Select plan

Growth

Structure across teams, not just within them.

£175 / month


For growing organisations

Coordinate multiple teams and priorities

Supports up to 150 active targets

Select plan

Enterprise

Clarity at scale.

£525 / month


For complex organisations

Operate at scale with clarity and consistency

Supports up to 500 active targets

Select plan

Custom (POA)

Designed around you.

For tailored setups

Design a structure that fits your organisation

Contact us

Plans

Monthly

Annually

Save 25%

Individual

Clarity starts with one.

£16 / month

For personal use

Manage your own targets with clarity and structure

Supports up to 15 active targets

Get started

Starter

Get everyone thinking the same way.

£61 / month

For small teams

Align around clear, well-structured targets

Supports up to 50 active targets

Select plan

Growth

Structure across teams, not just within them.

£175 / month

For growing organisations

Coordinate multiple teams and priorities

Supports up to 150 active targets

Select plan

Enterprise

Clarity at scale.

£525 / month

For complex organisations

Operate at scale with clarity and consistency

Supports up to 500 active targets

Select plan

Custom (POA)

Designed around you.

For tailored setups

Design a structure that fits your organisation

Contact us

Before you commit

You can examine a target before any purchase is required.

You can enter a target, see how its structure holds, and decide whether the system is appropriate for your context.

Examine a target

Frequently asked questions

FAQ

What is an active target?

A target currently being examined or held in use. Targets can be archived at any time.

Are features restricted by plan?

No. All plans include the full system. Plans differ only by active target capacity.

Can we change plans later?

Yes. Plans can be adjusted as your organisation evolves.

Do you offer custom setups?

Yes. For larger organisations, structure can be tailored.

Clarity tends to begin before commitment.

Examine a target

Upstream

Before numbers carry weight.

Contact

© Upstream. All rights reserved.

Upstream

Before numbers carry weight.

Contact

© Upstream. All rights reserved.

Upstream

Before numbers carry weight.

Contact

© Upstream. All rights reserved.

Upstream

Before numbers carry weight.

Contact

© Upstream. All rights reserved.

Upstream

Before numbers carry weight.

Contact

© Upstream. All rights reserved.